Country Sales Director (m/f/d) -Region Italy-

With passion and over 60 years of experience, we develop and build packaging machines and packaging systems that meet the complex requirements of the modern circular economy.

Our holistic approach takes into account the environment, the market, the product and the packaging right from the start in order to develop efficient and future-proof packaging machines with high availability.

Our top priority is to find a solution that meets the characteristics of the product to be packaged and its requirements in terms of logistics, packaging material, sustainability and energy efficiency.

Almost all leading branded goods manufacturers in the food and non-food sectors worldwide pack with our innovative ROVEMA technology. We are present in over 50 countries through our subsidiaries and agencies.


We are looking for a results-driven Sales Leader to take ownership of the Italian market and the local team of 5 employees. This role is ideal for someone with a hands-on mentality, a strong commercial instinct, and a passion for driving measurable success. You will be entrusted with stepping into full P&L responsibility and lead the local team with autonomy and accountability. We’re not looking for prestige seekers — we’re looking for someone who thrives on impact, execution, and building something meaningful. If you’re motivated by growth and you know how to turn strategy into sales, this is your opportunity to shape and scale our presence in Italy and get long-term personal development as a leader.

• Full Responsibility for New Machine & Life-Cycle Service Sales: Maintain and enhance relationships with key customers, ensuring a high level of customer satisfaction. Establish and execute regular customer visits. Act as the main point of contact for major accounts and oversee complex negotiations
• Strategic Sales Leadership: Develop and implement a comprehensive sales strategy with a focus on building and expanding a robust network
• Market Expansion: Lead efforts to penetrate new markets and industry. Tailor market entry strategies to the unique economic and business environments within the region. Identify core Industry segments and actively approaching them
• Interface, Reporting and Communication: Provide regular updates to the global leadership team in Germany, including detailed reports on sales performance, market trends, competition and strategic initiatives. Foster open communication between the region and the global headquarter.
• Financial Management: Oversee and manage the financial performance of the subsidiary, focusing on maximizing profitability through effective sales strategies and cost management. Responsible for budgeting, forecasting and P&L

• A degree in Business Administration, Engineering, or a related field is required; an MBA or other advanced degree is highly desirable
• Resident in the market
• Market Knowledge: In-depth knowledge of the Packaging Machines market, including economic, cultural, and business landscapes
• Experience in developing and executing sales strategies in diverse markets and a proven track record of achieving business objectives, driving growth, and delivering results
• Robust knowledge of strategic and conceptual market development, the sustainable alignment of all processes and activities to the requirements of the markets and the alignment of a "team" to achieve the goals
• Familiarity with sales issues in dealing with customer-side planning, budgeting and decision-making processes and confident handling of customer-side buying centers
• Good methodical skills in the areas of communication and presentation as well as a general entrepreneurial attitude
• Open and integrative personality, reliable and authentic demeanor
• Analytical, clear and structured thinking and behaviour
• Persistence and assertiveness as well as constructiveness and solution-orientation
• Intercultural and international experience and eloquent behaviour in global structures and multicultural project teams
• Business fluent in English and ideally German
• Willingness to travel frequently